• See you in San Diego, June 27-30, 2018!
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Exhibitor opportunities

Exhibitor registration is now open.

Exhibiting at RBC is by invitation only. If your company is invited to attend, an email invitation will be sent to your company contact. If your company did not receive an invitation, please contact rbc@cardinalhealth.com.


RBC 2018
San Diego Convention Center
San Diego, California
June 27-30, 2018

RBC is more than a pharmacy business conference. RBC celebrates the history and value of the independent pharmacy, and provides numerous opportunities for independent pharmacy owners to learn how to expand their business. Cardinal Health celebrates and supports the independent pharmacy at this four-day event. RBC started in 1990 as a regional show and has since grown into the industry’s largest trade show for independent pharmacies. While the conference location changes from year to year, our mission remains the same - to help independent pharmacies navigate the ever-changing marketplace by giving them access to the best pharmaceutical business vendors in the industry.


Why exhibit?
  • RBC attendance continues to increase every year
  • Over 4,000 independent pharmacy customers
  • 867 exhibitors representing 340 exhibiting companies
  • 686 attendees were at RBC for the first time
  • A pharmacy customer spends an average of 2 hours and 43 minutes on the RBC tradeshow floor each day
  • All 50 states represented including Puerto Rico and the Virgin Islands

  • RBC 2018 details

Sponsorship and advertising opportunities

Sponsorship opportunities are coming soon.

Exhibitor hotels

Embassy Suites San Diego

601 Pacific Coast Highway
San Diego, CA 92101

Reservations must be made through the exhibitor portal. Exhibitor registration and login credentials required.

Hotel blocks for all exhibitors will open up in March 2018

Residence Inn
San Diego Gaslamp

356 6th Avenue
San Diego, CA 92101

Reservations must be made through the exhibitor portal. Exhibitor registration and login credentials required.

Hotel blocks for all exhibitors will open up in March 2018

Registration is now closed

See you in San Diego!